Yoyo’s Story: How a T-shirt Project is Empowering Girls

2017-12-19T17:29:05+00:00November 5, 2015|Empowering girls, Impact stories, SHE Magazine|

Yoyo BenchetritIn my yearbook, I wrote about my teacher, Ms. Jones. She taught me to be just who I am and to not hide the things I’m good at. In her class, we made T-shirts about being grateful. She said when she saw me in my shirt, standing proud and tall, it inspired her to want to get everybody to be proud of who they are.

She came up with an idea to do a workshop called “As We Are”, which I got to participate in. It was a great experience. In the workshop, we started by looking at T-shirts with bad messages about women. For example, one said “Allergic to Algebra.” That offended me because I really like math. It upset me to see a girl wearing that and thinking she’s not allowed to be good at math because it’s “for boys.”

The Power of Voice

2017-12-19T17:30:38+00:00October 23, 2015|Empowering girls, Infographics, SHE Magazine|

Woman writingI never used to be what you’d call an outspoken person. In high school, when my English teacher suggested I read one of my poems aloud in class, I said, “No way!” Early in my career I wrote a well-received research report, but at the press con­ference I actually hid behind a colleague. At dinner parties, I dreaded the prospect of someone raising a controversial subject. I had strong opinions, but not the nerve to say them out loud.

Women are wonderfully diverse, but many of us have one thing in com­mon: We struggle to find our voice. Finding our voice is essential to becom­ing our authentic selves, and is especially important for women and girls who are trapped by violence, poverty, and rigid gender stereotypes.

Why Equality Still Matters

2017-12-12T19:30:43+00:00October 19, 2015|Corporate, Guest bloggers, SHE Magazine|

Woman in b&w

I was recently invited to take part in a discussion about why it matters there are so few women on corporate boards of directors and in senior executive roles. At first, I was surprised we are still debating such a fundamental question. But as I pondered the theme, I realized there is still at least one critical difference of opinion about this topic.

I’ve interviewed many senior business men and women about their efforts to boost the number of women on boards, and they all agree improving diversity in senior roles is important because it improves their bottom-line profitability. The universal argument is: “It’s good for business.”

T-shirt project teaches girls to wear confidence proudly

2017-12-19T17:33:06+00:00October 15, 2015|Empowering girls, Impact stories, SHE Magazine, Women in media|

One of the T-shirts created in the As We Are T-shirt project, by Lorna’s student, Yoyo. Photograph by Catherine Farquharson.What happens when you put girls in charge of the messages on their clothing?

All kinds of amazing things, discovered Lorna Jones, an elementary-school teacher in Toronto.

Lorna has watched girls develop confidence, awareness, creativity, and connection through the As We Are T-shirt project, which she developed with the support of Canadian Women’s Foundation and The W. Garfield Weston Foundation.

In As We Are workshops, girls age 9 to 13 are encouraged to analyze the messages they see in both clothing and in the media. Then, they get to brainstorm together and design T-shirts bearing positive messages.